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Wine label design for my wife. Wine called "The Colene"
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This customer received 82 packaging designs from 37 designers. They chose this packaging design from Sofya Obozkurt as the winning design.
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US$290
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82 designs
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37 designers
Packaging Design Brief
I need a wine label face lift of one of my premium wines in my collection. My wine sells in Trader Joe's all over the States. My current label is called The Colene (my wife's name) and the illustration of her eyes is done by a well know artist from South Africa. I do not have to use this illustration and therefor I attached several pictures of her and her eyes, even when she was a little girl. The wine's also made in South Africa. This is a premium wine that we only sell 2000 bottles per year. The wine sells at 60 usd per bottle, The current label is too white. I also think her eyes should look more at the person buying it, than away from them.
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Target Market(s)
Top end wine buyers
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 'The Colene' must be on the label
An illustration must be on the label
Basically all the info that's on the current label must be on by law. As per Sample
Nice to have
- Maybe some ideas of her whole face?
Should not have
- any gold colour
