• A$150

• 92 designs

• 50 designers

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Logo Design Brief

Design a new logo for my surgical practice which is specialized in weight loss surgery (bariatric surgery).

My new company name is Melbourne Centre for Bariatric Surgery.

Please read the following instructions carefully and clarify with any questions if unclear:

My current website www.anthonyclough.com.au is currently branded just as my name (Anthony Clough. General, Upper GI & Bariatric Surgery). You will see from my website that I am a surgeon who is an expert in weight loss surgery (also known as bariatric surgery).

I am now becoming “Melbourne Centre for Bariatric Surgery”
Melbourne is the city in which I work and offer the services.

I am therefore looking for a new logo and tagline for Melbourne Centre for Bariatric Surgery. It may have an urban theme as Melbourne is a busy city. I am interested in some new colours – perhaps something vibrant. For interest it would also be nice to see a version in the same color themes as is already on my website.

My current old logo/tagline I have uploaded. It consists of a symbol (basically the outline of a transparent stomach and roughly forming an “A” and a “C” – initials of my first and second name) and a tagline: “Anthony Clough. General, Upper GI & Bariatric Surgeon”.

With the new logo (Melbourne Centre for Bariatric Surgery), there should be one version which is just a symbol of similar size to the symbol at the left of the current logo/tagline. I may want to put them together on a business card or letterhead, side by side.

There should also be a longer version which includes text/tagline.

The text should include:

Melbourne Centre for Bariatric Surgery.
Experience. Expertise. Empathy

I may choose to use this new logo/tagline side by side with the original one, or completely separately.

Please ask for clarification if any of this is unclear.

Target Market(s)

Overweight and Obese patients seeking weight loss surgery

Industry/Entity Type

Health Care

Logo Text

Melbourne Centre for Bariatric Surgery. Experience. Expertise. Empathy

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Just to emphasize it would be nice to see some NEW VIBRANT colours (reds, yellows or whatever etc). Also note a possible urban/city theme.
• Many designs I have seen so far have been very similar to my other logo which I have uploaded. I am not looking for a copy of it.

Nice to have

• See description

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Files

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