The Bittersweet Company/ The Bittersweet Life/ Life is Bittersweet

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This customer received 110 logo designs from 67 designers. They chose this logo design from Samantha Ward Design as the winning design.
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Logo Design Brief
Good morning<br/> My name is Tracy Casavant and I first started a business out of my home called Bittersweet Homestead. As a single mom living shift to shift as a bartender/waitress, I obtained my residential kitchen license and started selling homemade sweet and salty kettle corn, maple vanilla walnuts and fresh squeezed lemonade at farmers markets, street fairs and festivals. We’ve grown locally and in the city of Boston and I now have 4 complete market set up’s, three lemonade carts, a s’mores shack and an adorable little food truck for events. We also have a pop-up at the Boston City Hall plaza. Right now I am currently opening up a brick and mortar on Newbury Street in Boston called The Bittersweet Shoppe & Soda Fountain. But ultimately my main goal and vision is to brand “Life is Bittersweet” I want to inspire and encourage others to become better not bitter through life’s challenges and enjoy life’s sweetness. <br/> Anyhow, that’s where The Bittersweet Company comes in. I am going to start a blog called The Bittersweet Life and start there. I don’t know if I should have a separate logo for both things or what I should do, I think I need some marketing help LOL. I am open for suggestions and advice .. I have attached pictures of my current logos and our set ups for reference. Thank you <br/>
Logo Text
The Bittersweet Company or The Bittersweet Life
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