• US$110

• 70 designs

• 25 designers

---

T-shirt Design Brief

We need sharp design for long sleeve quarter zip ladies shirts. Our equestrian business sells riding boots, helmets, show clothing, tack, and more. We cater to a very special customer base who like classic design and unique pieces. Design should include our name somewhere but you don't have to stop there! The piece pictured is in light blue https://www.sanmar.com/p/9509_PondBlueHthr however we will be using the chosen design for the same piece in navy, black, white, etc. We have been using the Olson's logo without the horse for the past 15 years, the logo with the horse was used previously for 30 years and we are open to using it again. We do not have to use either logo but have included them for reference. You can find out more about our shop by visiting: https://shop.olsonstack.com/Default.aspThank you-excited to see what you come up with!

Target Market(s)

Affluent equestrians primarily female ages 19-50

---

Colors

Designer to choose colors to be used in the design.

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Olson's name somewhere

Nice to have

• Since 1945
• Clothing brands like Ralph Lauren Polo, Joules equestrian, and Kingsland equestrian can be inspiration

Should not have

• Western/cowboy anything!

---

Files

Download all files - 1.3 MB