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New Craft Brewery Logo Design
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This customer received 70 logo designs from 11 designers. They chose this logo design from Grant Nicholson as the winning design.
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US$200
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70 designs
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11 designers
Logo Design Brief
We need a logo for a small craft brewery. Our name is Dissident Brewing Company. The theme behind the brewery is two dissident guys making beer for customers who reject mass-produced flavorless beer in favor of a more specialized, handcrafted product.
We define dissident as one who challenges the societal norm, and does so aggressively. Preferably the logo could be a type of fist, held up in the air so as to depict being dissident. See attached photo that has been provided. The idea we want to emphasize is anger and challenging societal norms through action.
The logo could include an angry rebel shouting as if the person/persons are in a protest or rebellion. The person depicted in the logo shouldn't be perfectly realistic, but more of an artistic interpretation of a person.
Designs could include red, yellow and black as colors yet this is not required.
Updates
I have updated the brief to include a better idea of what we're trying to get across in the logo, as well as expanding it to include an additional idea that may be used.
Added Monday, April 09, 2012
I've clarified that we may actually prefer the "Angry Fist" type of design
Added Tuesday, April 10, 2012
Project Deadline Extended
Reason: Extended at the request of a few designers.
Added Friday, April 13, 2012
Hi everyone, just a quick update...thank you all for the submissions to date. I extended the deadline to give a few people more time to finish their designs at their request. Also, I'd like to encourage anyone and everyone to submit additional designs that DO NOT follow exactly along with what I provided as the guideline. I now realize that maybe I was to limiting, which would stiffle your creativity. Some of the designs are on track but I'd like to open it up for other ideas!
Added Friday, April 13, 2012
Project Deadline Extended
Reason: Still working out the alignment of the concept and designs...thanks!
Added Monday, April 16, 2012
Target Market(s)
Target customer is someone who enjoys fresh handcrafted beer.
Industry/Entity Type
Brewery
Logo Text
Dissident Brewing Co.
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo must include the Logo Text (Dissident Brewing Co.)
