AdCenter Logo Re-Branding Project

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This customer received 179 logo designs from 91 designers. They chose this logo design from Grapi as the winning design.
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Logo Design Brief
AdCenter is one of the industry’s leading and most trusted CPA affiliate marketing networks. With more than 10 years of experience, we provide the best support, knowledge and the highest-converting exclusive offers to help marketers and publishers monetize their valuable content online.As an anniversary milestone, AdCenter is currently optimizing his proprietary online advertising platform to align with a very demanding and competitive internet performance marketing environment and new technologies. As a result, the company has decided to revise and update its brand positioning and refresh its visual assets to properly align with a potential target market.
Target Market(s)
Affiliate marketers and website publishers with experience driving internet and social media traffic to monetizable content.
Content publishers or individuals with the intention of making money with online content but lack experience and knowledge.
Industry/Entity Type
Digital Marketing
Logo Text
AdCenter
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- 1) Be simple enough to be able to be scaled down or up and still look good.
- 2) Memorable / Impactful
- 3) Symbol (icon) should be placed to the left of the logo text
- 4) A clear evolution from our current logo
Nice to have
- Artistic, something different, innovative (creative), approachable and not so sci-fi looking.