Canadian educational charity needs a logo design for the name Mining Matters

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This customer received 160 logo designs from 74 designers. They chose this logo design from reyand oneil as the winning design.
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Logo Design Brief
We need a new logo design for an existing organization that is trying to re-brand. We are a charitable organization dedicated to educating young people to develop knowledge and awareness of Earth sciences, the minerals industry, and their roles in society.
We provide educational resources for teachers and deliver student workshops that teach youth about rocks, minerals, metals, mining and the diverse career opportunities available in the minerals industry.
We would like a design that is DIFFERENT from the one attached (our current logo). The logo should appeal to teachers and and cannot include a pickaxe or shovel. We DO NOT require the new logo to use our current colour scheme.
Updates
Need extra days to review
Target Market(s)
teachers, students
Logo Text
Mining Matters Building mineral literacy through STEM education
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Pictorial/Combination Logo
A real-world object (optional text)



Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must include the name of our organization and the tagline below
- Mining Matters
- Building mineral literacy through STEM education.
- Must also include an image related to geology, minerals or Earth science.
- Please make it fun and vibrant. Something that caters to teachers and students.
Should not have
- images of pickaxes or shovels