• NZ$150

• 160 designs

• 89 designers

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Logo Design Brief

We need a logo design for a new company based in New Zealand called "Pookie Bear". We will develop new born baby essentials . Focusing on using organic natural fibers using beautiful soft natural prints and colour pallets. Our products will be focused around sleep and sleepwear encouraging a secure and snug environment for a long lasting sleep. Our initial product will be a all in one wrap, duvet and blanket. We would like to see designs using a natural colour pallet- soft, pastels, fresh colours. We would like a minimalistic, fresh feel . We DO NOT want any pictures or logos including bears or logos in pink and blue.

Target Market(s)

Mums, Grandmothers, Baby Gift Ideas,

Logo Text

Pookie Bear

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• we would like A Logo and Logo text, (logo part to use Letters PB). so we can use the logo on its own when needed e.g on our hardware etc when pookie bear is too long. Sometimes we will use them together and other times split them up. Natural or pastel pallet- unisex colours or use of both female and male colours together but not pinks and blues. Blush is ok.

Nice to have

• Given the brand is all about sleep we would like to see ideas around this. E,g dream catchers in the background etc or other suggestions. See images attached. Incorporate the text logo with the ability to use them separately also.

Should not have

• Dream catcher that looks too hippie, no feathers.
• No bears or other animated pictures.
• Blush is ok but no pinks and baby blues

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Files

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