• US$150

• 67 designs

• 44 designers

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Logo Design Brief

Our current logo was designed 10 years ago, in our market it is already recognized, however we look for a refresh that positions us as a company or technology consulting firm. Our current logo was designed like this, so that it would be flexible, thinking that we are a company that re-sells engineering software (design, machining, computer simulation), however, we are now moving to technology consulting where we seek to demonstrate through logo refresh, adherence to the global trend where companies must digitize their processes using technologies such as Artificial Intelligence, Blockchain, Machine Learning, IoT, etc., and this trend is recognized as "Digital Transformation". We do not want a total or drastic change of our logo, because it could be that we lose our positioning and / or entity, for this reason we want a refresh only, reiterating that we are looking for a professional, technological, consultative design. Our base colors have been gray and orange, and possibly we do NOT want to lose it, however it could the same logo show or detonate a transition to a logo with touches, details, elements etc in navy blue gray (according to references, the color reflects blue professionalism in the brand). Also this logo should be able to be used in a single color, that is, or all gray, or all white or all blue. We do not want to lose that our logo is a text "NC Tech" Finally, our current logo includes a slogan that says "The new tech company" that according to us, implies that we are a company that will always offer solutions of the latest technology. We are now evaluating a new phrase that is not necessarily in the logo, which will be our slogan, "We Intelligently Integrate People, Things and Businesses"

Target Market(s)

manufacturing or industrial companies

Industry/Entity Type

Information Technology

Logo Text

NC Tech

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Logo styles of interest

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Font styles to use

Other font styles liked:

• tipo calibri... solo como referencia estetica el diseñador puede proponer otro tipo

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• "NC Tech" text, preferably do not change the current typeface, or just a slight redesign

Nice to have

• Maintain the typography or with a more attractive, professional aesthetic. and modify the area where "NC" is enclosed in a circle and show the transition to a consulting company in Digital Transformation.

Should not have

• dramatically change the typography. colors that are NOT gray, orange and blue

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