• €40

• 10 designs

• 3 designers

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Greeting Card Design Brief

We want a vintage postcard that we can use to give to our guests. We provide tours (cycling and walking) in Rotterdam (The Netherlands) and our tours are all about sightseeing and hearing the best stories.

Rotterdam is an a-typical Dutch city because it's a quite modern city with state of the art architecture. It's very different than Amsterdam for example. We also have a unique skyline in Rotterdam. The city of Rotterdam feels a bit American, so the vintage postcard must have the feel of something American (more like New York/Chicago than Miami for example).

That is why we choose the vintage American cities postcards as an example. Try to make one like these, but then using the Rotterdam landmarks and use the saying 'Greetings from Rotterdam'.

The most important landmarks are the Erasmus Bridge, Kabouter Buttplug, Markthal, Cube Houses and Monument of Zadkine. Try to give these landmarks a prominent place.

On the backside of the postcard, I would like to see our logo and use the file 'backside postcard' for further inspiration.

Target Market(s)

Our guests can be tourists, group of friends, families, companies and universities. They all have in common that they are relaxed and joining a tour to create nice memories.

Industry/Entity Type

Tourism

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The feel that you must get from the postcard is a fun feeling with bright colors.
• The slogan 'Greetings from Rotterdam'
• The city name 'Rotterdam' has a prominent place
• The use of the landmarks of Rotterdam (see attached files)
• Use of logo on backside postcard

Should not have

• Too many dark colors

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Files

Download all files - 2.2 MB