• A$150

• 70 designs

• 26 designers

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Logo Design Brief

We need to revamp our current show logo to be used on promotional content and material ASAP.

- We are wanting to keep some part of the old logo or some element that makes the logo still recognisable in some sense, but really feel the font isn't modern and the whole logo is one dimensional.

- We are looking to be able to adapt the logo to different themes for different sections of the show. We are open to ideas but were thinking this could be possible by keeping some icons and/or changing to different variations like for the sideshow alley and rides or the farm animals. I will list the sections of the show below.

- We are looking to incorporate the word Agricultural or Ag into the title of the show as we want to promote the historical roots of the show.

The show is organised a by a committee which originates from a board of an agricultural show. The show began in 1896 by the Kelmscott Farmers & Fruit Growers Society and has since evolved into including exhibitions, entertainment, markets, stalls, rides , show bags and much more.Mostly we want the logo to pop, be recognisable and professional. We are looking to use this logo as the base of our branding, including website for the next 5 years at least.

- More on us:

We are a non-for-profit organisation completely ran by hard working volunteers. In the past the society/show committee has been made up of many local historical families of the older generation. Younger people like myself are starting to volunteer to help with organising the show plus we are looking to attract more to the younger patrons while also being respectful of the amazing history of this event. We do not want to see this event go downhill or not exist. We are also factoring in another night of the show which is quite a financial risk for 2019.

Please see our website or message me for more details;

https://kelmscottshow.com.au/society/

Attractions:
Sideshow Alley
Rides
Showbags
Trade & General Stalls
Exhibitions (Sewing, cake making, woodwork, flower growing, vegetables, baking etc)
School displays
Entertainment (local acts, sporting displays, Singing competition, Bmx riding display etc)
Fireworks
Animals
Animal exhibitions
Homemade markets

https://kelmscottshow.com.au/show/attractions/

****Please note, we are awaiting confirmation from our main sponsor "Make Smoking history" please leave room for this logo to be incorporated just in case***

Target Market(s)

All

Logo Text

Kelmscott Ag Show or Kelmscott Agricultural Show

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Logo styles of interest

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Font styles to use

Other font styles liked:

• Hand drawn

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• ****PLEASE SEE ATTACHMENT for the ideas we would like to refine****
• *** We are unable to edit the Sponsor logo in any shape of form or colour as bound by contract***

Nice to have

• Please note there are many section of the show not just the agricultural part.. so you can incorporate the fire works or other sections too.

Should not have

• be one dimensional or too company like

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Files

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