• A$100

• 18 designs

• 6 designers

---

Poster Design Brief

Bright, bold, eye catching poster to draw customers to a new cafe. The posters will appear on workplace and community notice boards. The aim of the posters is to make people aware the cafe has opened, identify the location and show them what we are offering. The cafe is modern, trendy with an industrial vibe that is just a little bit hipster.

Target Market(s)

All ages. Targeting a demographic with higher disposable income who eat out regularly with friends. The area is inner city nearby to a train station, hospital and apartment buildings. Customers Monday to Friday are commuters, hospital staff and visitors. Weekends are residents, families and hospital staff and visitors.

Industry/Entity Type

Hospitality

---

Font styles to use

---

Colors

Designer to choose colors to be used in the design.

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• Must be eye catching and represent the theme of our cafe. The focus is on speciality coffee with fresh, delicious, house made food. We cater to vegetarian, vegan and gluten free requirements. The cafe is modern, trendy with an industrial vibe that is just a little bit hipster. The owner is a coffee fanatic and focus is on extremely high quality control. Must have:
• Address: 87 Lang Parade, Auchenflower
• Instagram handle: @steamtrainespressobar #steamtrainespressobar
• Cafe logo

Nice to have

• Photos of house made food
• Stand out
• Map showing location by reference to hospital and train station

---

Files