• US$140

• 24 designs

• 9 designers

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T-shirt Design Brief

I would like a design parody of this "Chumpies" potato chip bag for a brand t-shirt design. Instead of "Chumpies" I would like it to say "Homies". Instead of the original characters, I have attached a picture of (from left to right) Jay- Z, Meek Mill, and Fabolous leaning on an old school car. I would like this picture cartooned onto the chip bag, with the car included. The chip bag should remain as true to design as possible, (same color, style, and labeling as well as wrinkled, folded texture, except for below noted modifications)PARODY GUIDELINES *Names of cartooned characters should read (left to right) "Jay", "Meek", and "Fab"*Car and new characters (Jay, Meek, and Fab) should be cartooned onto chip bag in place of original characters and background.*Replace "CHUMPIES" with "HOMIES" in similar font* Replace "POTATO CHIPS" with "UNHUMBLE BRAND" * All other wording should remain as close to original packaging as possible. Attached Files JAYMEEKFAB.PNG - Photo that will need to be cartooned. HOMIESCHIPS.JPG- Chumpies chip bag which will be parodied.


**I have updated the brief with a picture that shows the sneakers Jay- Z has on in the original photo as I was alerted to that fact that in the version I attached, some of you were forced to reimagine his shoes!

Target Market(s)

Urban shoppers and those familiar with Chumpees chips and/or artists depicted in photo

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• A parody design that is recognizable as the Chumpies bag.

Nice to have

• A cartoon style similar to that of original characters.

Should not have

• Photoshopped photos onto chip bag

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Files

Download all files - 1.0 MB