Updates

I'm also interested in collaborating longer term as we grow the business and have budget available downstream as we move to website launch. Website is currently www.bettertrack.org It's deployed as a Strikingly site for now to get things moving but in time we'll be creating an entire front end hosted by us so the design visuals will be important
Added Sunday, March 24, 2019

Am looking for a very simple, clean & impactful design. Imagine Nike Swoosh in terms of progress/direction very much positive progress things going up subliminal messaging. Perhaps black would work so you can change the colour flexibly. Green or Dark Blues preferred.
Added Sunday, March 24, 2019

Whilst there have been lots of good designs, nothing has stood out as yet. I will contact top 3 designers shortly..although its the weekend and need time with my son

I'm afraid I have been totally overloaded with a client project.. with starting a new business this week too it has meant I haven't been able to properly critique Mon-Wed. Whilst the designs have been good I'm still not getting a convincing winner. I will be diligent with feedback as I have been on this project, I'm also committing the funds up front so failure to meet deadline would not be ideal... yours faithfully, Andrew Hudson

The feedback I've had is that 4 or 5 are preferred of a longlist of 24. I will let owners know if they were past the first test. >There is a lot to sense of "tracking," but I am having trouble seeing anything that depicts "results." >Whilst the icons show direction and progress - it doesn't give the impression of results. It's hard to think how to represent "results" as a simple image, icon or symbol. >I agree as well. Without an indication of what is being represented as a product or service they are simply images. >Arrows tend to be overused so, none of those. My favorite is #6, followed by #16. 6 is the best due to the check mark showing approval or something accomplished and the tail leads a path through the two walls. Thus, showing the better path/track to getting things done. >Honestly - none of them really reflect change, progression, results. There is so much variation across the logos makes me wonder whether the design brief was specific enough? >The others are all obvious expressions with only one (of 16) that has the potential to be ownable and unique. Must fit well as a small (square sized) app icon Must look good on a presentation deck with the name BetterTrack (large letters) to the right of the logo with a smaller text strapline below Actions into Results (no dashes before or after to minimise clutter) Hope this helps and thank you very much for your contributions to date. Andrew Hudson BEng BetterTrack, Founder, UK
Added Wednesday, April 3, 2019

Low design quality

Sick

Sick

Low design quality

Slow in providing feedback