• US$300

• 269 designs

• 93 designers

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Logo Design Brief

Logo design for Resource PI.

Conveying that we are a TRUSTED PARTNER, DRIVING BUSINESS results for companies, particularly focused on CEO’s. We want to evoke dependability, expertise, and that we are problem solvers.

Playing on the definition of a natural resource being analogous to the human resources in a company. But, this can't look like an Outward Bound logo.

Resource PI is a group of Talent Optimization Consultants - we help companies with their people decisions. We have a suite of psychometric tools that we use to help companies build better workplaces and drive their business goals through recruiting, inspiring and engaging employees. Resource PI’s goal is to help companies and their people leaders optimize their people resources.

Playing on the definition of “resource”, using natural resource imagery, particularly water, as an analogy to people being a company’s resources.

The ideal logo will be timeless, not trendy and not traditional. It will be dynamic and evoke a sense of motion, like a flowing wave, driving organizational results. Also, think of motion like a circle of continuous improvement, or life.

Tap into your natural resources - your people
Unleash the (natural) power in your organization

Target Market(s)

Company Executives, People leaders

Industry/Entity Type

Management Consulting

Logo Text

Resource PI

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Logo styles of interest

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Font styles to use

Other font styles liked:

• designer's choice clean, simple, timeless and bold

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Main Color
• Crown Purple
• CMYK | 22 / 42 / 0 / 70
• RGB | 59 / 44 / 76
• HEX |
• #3B2C4C
• The following colors can be used at your discretion (they don't have to be used), as highlight colors
• Smoke
• CMYK | 0 / 0 / 0 / 35
• RGB | 166 / 166 / 166
• HEX | #A6A6A6
• Graphite
• CMYK | 0 / 0 / 0 / 85
• RGB | 37 / 37 /37
• HEX | #26262
• Eclipse
• CMYK: 0 / 29 / 79 / 0
• RGB: 255 / 182 / 53
• HEX | #FFB635

Nice to have

• reference to waterfall, sun, natural resources, people, nature, science

Should not have

• The PI cannot have a red circle around it because it competes with the logo from our partner company.

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