• £110

• 90 designs

• 46 designers

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Logo Design Brief

I need a logo for a small secondary school. It needs to be modern and possibly to depict a wolf - but the wolf must look friendly rather than threatening. Many of the initial designs that have been submitted look too sinister.

We are open to other ideas if the wolf does not work.

Target Market(s)

Students aged 11 - 16 and their families/community

Industry/Entity Type

Education

Logo Text

The Alpha School

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The loo should look modern. It needs to depict a wolf but the wolf should look friendly rather than scary as this would send out the wrong idea.

Nice to have

• A nurturing look - maybe the wolf wrapped around the logo? But we are open minded to ideas

Should not have

• This is a school for students that have been excluded from their previous schools so it should not look too threatening or angry. We want the wolf to look kind and nurturing. I have attached a screen shot of an example icon but this can not be used as I do not have the usage rights to it.
• We do not want the wolf to be howling.

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Files