Mountain Oats - logo design

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This customer received 152 logo designs from 46 designers. They chose this logo design from Simon 15 as the winning design.
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Bulk organic instant oatmeal... half the sugars, half the packaging, half the price of standard grocery offerings. Logo should capture the essence of the backcountry breakfast of so many on the move in the outdoors but appeal to the average parent looking to feed their child before a day at school with a healthy and cheaper alternative to the common higher sugar, higher packaging alternatives available
Target Market(s)
Outdoor activist (camping climbing etc), healthy foodies, bulk food purchaser
Industry/Entity Type
Food Production
Logo Text
Mountain Oats and something like “ Fuel the Adventure” or “Fuel Your Day” or ??? potentially "Handcrafted in Oregon"
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)



Character Logo
Logo with illustration or character


Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Outdoor scenery
Nice to have
- Mountains, fields, rivers etc. combine mountain with fields and text above. Bolder mountain lines with elegant fine contrast. Simplistic capturing essence of good food and good place. Think vista overlooking farm field with Mtn backdrop refined into simpler abstract logo
Should not have
- Boring generic. The blue and green have been overwhelming color schemes and I do not think work best for what im looking for.