• US$110

• 67 designs

• 26 designers

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T-shirt Design Brief

We need a logo design for an initial t-shirt launch that includes both [EDS]2 (this should be a superscript 2/squared symbol) AND "Every Day Sore, Every Day Strong".

[EDS]2 is the "brand" and "Every Day Sore. Every Day Strong" is the brand's tag line.

[EDS]2 -- pronounced EDS squared -- is short-hand for:
Every Day Sore
Every Day Strong

The name comes from the connection to Crossfit/functional fitness and life-long fitness. Crossfit and functional fitness has transformed the lives of many and often leaves athletes sore each day and yet get up and workout again. The "soreness" is experienced as an indicator of everyday functional strength, progress, and often a "badge of honor". Doing a WOD (workout of the day) is exhausting, yet exhilarating and often leads to being sore each and every day. This soreness inspires one to do more, be more, work harder and leads to growth, improvement, and increased strength.

Every Day Sore, Every Day Strong can be applied to all areas of life... without pushing and challenging oneself, no growth or improvement is possible.

Every Day Sore, Every Day Strong inspires people to be their best self, push through discomfort, overcome obstacles, and constantly improve.

Every Day Sore, Every Day Strong is a mindset and way of life. Life isn't easy and always requires each of us to work through whatever "soreness" life throws our way; ultimately providing the opportunity for growth and success.

Target Market(s)

Crossfit athletes, functional fitness athletes, fitness industry

Industry/Entity Type

Fitness

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Must include the brand name [EDS]2 (again, this should be a superscript 2).
• And, also some designs with both the brand and the tag line of "Every Day Sore. Every Day Strong."