Awesome Beer Labels for food pairing
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This customer received 9 graphic designs from 3 designers. They chose this graphic design from TGDesigns as the winning design.
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Graphic Design Brief
We are going to launch a range of craft beers specially brewed for food pairing, and we are in need of a logo and bottle labels to represent this. Every label individually has to show which beer type it is and the food groups it matches with. At the same time the whole range has to have the same appearance as we are promoting it as a whole package. As we are targeting middle-high to high class hospitality businesses we are looking for a luxurious, exclusive feel to the labels. We also need room for a clear title of the beer and a small food pairing description.
Industry/Entity Type
Craft Brewery
Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- -Different beer labels where the style and name of the beer comes first, and the beer type second
- - A logo for the whole group which also has to be printed on glasses, so nothing to detailed.
- - Clear, recognizable pictures, drawings or symbols for the different food groups.
- - Room for the name of the beer, the beer type and a small description.
Nice to have
- An exclusive, luxurious look and feel that would not stand out in an high class restaurant.
- Something that combines the whole range of beers (something like a overlaying or connecting picture that combines alle the labels?)
Should not have
- To much different styles, the beers have to match