Motivational Self Help Start Up needs a logo design.
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This customer received 230 logo designs from 127 designers. They chose this logo design from rasagama as the winning design.
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Logo Design Brief
We are a UK start up that wants to launch a content platform made available to people who need help, direction, ideas on how to change their behaviours, understand their limiting beliefs and have strategies to cope with life's pressures.REAL and ROARReal talk designed to wake up your inner ROAR!It is about Mind | Body | SoulReal and roar’s an attitude that inspires a lifestyle.We’re the original behavioural movement designed to inspire humans to wake up and remember who they are, before anyone else had an opinion.These are word's that describe our values: High energyFierce and FeistyTrustIntegrityUnconditional positive regardReceiverUnderstandingCompassionKindnessGratitudeSelf-loveGrowth and learningInclusiveFunAuthoritativeKnowledgeableIntelligentZero BSIrreverentStraight talkerColourfulGivingNon judgmentSelf motivatedThe attached Logo Ideas have elements that we like. This is not about a LION Roar but any person or animal can have THEIR own ROAR moment event a mouse. The domain name is www.realandroar.com
Target Market(s)
American lower-middle classes mainly. People who like to read Forty Shades of Grey. Mass market self help enthusiasts. Probably NOT the people who want Tony Robbins.
Industry/Entity Type
Health And Wellness
Logo Text
Real and Roar
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Lettermark Logo
Acronym or letter based logo (text only)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Colour.
- Strong R's.
- & or AND? Not sure. Domain has AND but maybe we can display & as it looks better graphically?
Nice to have
- As a sub-line to the logo we would consider having MIND - BODY - SOUL under the logo.
Should not have
- Not fussy.
- Not flowery or too feminine. Appeals to both men and women.