• US$150

• 37 designs

• 13 designers

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Packaging Design Brief

We need a toothbrush backcard (toothbrush packaging) design for our new toothbrush. We are one of the leading toothbrush distributor and producer company. At the moment our toothbrushes are selling at Tesco, Family Mart, 7-Eleven and many more supermarkets and mom-and-pop shops in Thailand. Our toothbrush is emphasized on the soft and slim tip bristles which will not hurt your enamel. Easy to grip handle that will ease of use. These 2 mains point should be communicated through the design.

Our brand name is BrushMe (see attached logo that you can use) and the toothbrush model is Premium Soft. We will have 2 series for this model which are Premium Soft Extra Soft and Premium Soft Medium soft. They are basically differentiated by its packaging colors.

We are looking for the attractive and outstanding design from what available in the market right now. Please see enclosed die cut shape of the packaging. This backcard will hold 3 pieces of toothbrush with clear blister cover.

P.S We are very confident that our product produced with very good quality that's why we want to attract people to try. So when they walk in the aisle we want our toothbrush packaging to be eye catching and welcome customer to try.

Target Market(s)

B+ household consumers age between 18-65 both men and women who has open minded to the new product and willing to spend money without brand royalty.

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• - Logo, and model name
• - Quality mark as following GMP, FDA, ISO9001:2015, ISO22176
• - Attractive character which attract the target clients to try.
• - 2-sided packaging using attached die cut

Nice to have

• -

Should not have

• What other brands have

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Files

Download all files - 8.1 MB