Universal Corporation Limited requires a Logo Design *
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This customer received 217 logo designs from 115 designers. They chose this logo design from Maria Castillo Arias as the winning design.
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- Bundled Project 2
Logo Design Brief
We are dedicated to improving the lives of thousands of aspiring Indian consumers by bridging the gap between quality and affordability. We believe that the need for quality need not be the privilege of only the affluent few. Our Market & Product research teams work tirelessly to determine the consumer need gap for us to explore and fill with innovative and budget friendly solutions that are aimed to make the lives of people healthy & beautiful Our brands stand for innovation, quality and affordability in categories like Personal Care, Intimate & Menstrual Hygiene, Mother & Child Care, Old age Incontinence Management, Healthy cooking and home appliances. Our Customer Service is our prime strength, and we are proud of 100% Customer Complaint resolution record. The company is a people’s brand and keeps its consumers and their satisfaction as the ultimate success. It is built by the people and stands for the people.The Universal brand is friendly & progressive, and the logo should reflect that. The brand logo should be contemporary, warm and should convey the message of consumer first. Brand qualities are: (a) Reliability (b) Innovation (c) Quality The logo should be easily identifiable and transferrable to all mediums- Print/Packaging/ElectronicIt should not be abstract as the company is in a nascent stage in terms of creating a corporate identity. The logo can have a pictorial element to it, which should be able to stand independently of the name in the future, as brand recognition kicks in. There is an option of adding a tagline.
Target Market(s)
Corporate companies / media, mid to high income 18-40 years male / female
Logo Text
UNIVERSAL
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Pictorial logo
Nice to have
- Tagline
Files
Payments
Total
US$390
Project Deadline
11 Nov 2018 04:11:40 UTCProject Upgrades
Bundled project(s)
- offering US$39 business card design to winner
- offering US$49 stationery design to winner