LGBT graphic tee’s + queer themed accessories online store. Catering to femme’s.
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This customer received 115 logo designs from 45 designers. They chose this logo design from AXE Design as the winning design.
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Logo Design Brief
I like hand drawn + thin brush looks. I am inspired by the minimalistic tattoo trend. I lean more towards abstract looks. Rounded, tall, bolded thin + handwritten fonts are a preference.
Target Market(s)
Femme Lesbian to androgynous subcultures of the LGBT community. Price point will be mid range.
Industry/Entity Type
Clothing
Logo Text
Femme Babe
Logo styles of interest
Emblem Logo
Logo enclosed in a shape



Abstract Logo
Conceptual / symbolic (optional text)



Font styles to use
Sans Serif
Script
Other font styles liked:
- See some of the attached files for examples
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The hand drawn eye + lashes like the images provided (Which is meant to convey “femme visibility” within the lgbt community) A heart inside of the eye or the eye inside the heart like image #1 I’ve provided. The words Femme Babe incorporated into the design. FEMME BABE as a continuous flow of the eye...See image #4 I’ve provided. Having 7 lashes would be ideal to represent the 7 colors of the pride flag. FEMME in a more bold and or “masculine” font and have BABE in a more “feminine” font or vis versa.
Should not have
- The color pink or anything that could be described as too frilly or super girly. Squared or wide fonts. The eyelashes + the eyeline should be black, no color.
Payments
1st place
US$110
2nd place
US$100
3rd place
US$100