Hoddle - A new fintech company, offering a money saving platform.

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This customer received 175 logo designs from 104 designers. They chose this logo design from debdesign as the winning design.
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Logo Design Brief
About - Hoddle is an online money saving platform, consisting of a website and app. Hoddle allows users to deposit and save money online like a bank savings account but without the need to go to a bank and open a savings account.
Competitors - http://monzo.com
http://revolut.com
http://n26.com
http://www.yolt.com
Based on the designs I receive I may choose a designer to design the website and app.
Target Market(s)
Millennials and professional males and females aged between 21 and 40.
Industry/Entity Type
Fintech
Logo Text
hoddle
Logo styles of interest
Wordmark Logo
Word or name based logo (text only)


Lettermark Logo
Acronym or letter based logo (text only)



Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Text - hoddle (lowercase).
- Style - Simple and modern.
- Colours - Text - White
- Background gradient primary - Blue
- Background gradient secondary - Green
- Font - Product sans or similar, I'd like the use the font for the app and website too. The font/text should include something unique to the logo.
Nice to have
- Inspiration - http://stripe.com (I really like the branding, tone and feel of the Stripe website and I would like to replicate their style for my logo, website and app).
- More Info - The logo must be able to be abbreviated to just the letter 'h' which will be used for the app icon and square logo.
- I've attached two Stripe logos which I like the style of.