Refresh
International business needs a name and matching design/logo for in house restaurant
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This customer received 114 logo designs from 64 designers. They chose this logo design from Green Tarsier as the winning design.
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US$300
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114 designs
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64 designers
Logo Design Brief
We are a Germany based wholesale company employing people speaking almost 30 different languages from all over the world. We are building a new in house (non public) restaurant to improve the quality of the food that is available to our employees. This includes pre-made organic hot meals, healthy snacks and fresh juices, but also a self preparation area.
The restaurant needs a name and a matching logo to be put up on a wall (up to 2x2m / 6x6ft, but it may be smaller or any orientation).
The name shall be English speaking, but we would consider German, French, Spanish and Italian names if "commonly comprehensible".
The winner will be the best combination of name and design. Feel free to look at www.picard.de - for those who know us, our mascot is "Captain Picard" but please do not include that in naming or design (no "Captain's mess" or "Captain Picard's Fresh Bar" or whatever). Thanks!
Images provided show the Captain and the restaurant's layout.
Updates
Hi guys, just to elaborate a bit: Our restaurant/canteen/mess will be furnished with items made of black steel, natural conrete floors, dark leather couches, rough wooden surfaces. There also is a lounge are which is more colourful, with a view through a half circular glass wall onto a green (flower) wall. Exposed steel, concrete, leather, wood - everything quite natural. Not many "artificial" feeling surfaces. Maybe helps understanding the mood/theme, which is quite important.
Added Friday, September 7, 2018
Target Market(s)
Our employees
Industry/Entity Type
Commercial
Logo Text
Anything you can come up with
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The logo and the name needs to have some connotation and connection to our business and our culture. See the brief. Some designers have managed this very well already, but we are far away from having a winner as per 09th of September.
Should not have
- Do not mention "Picard" or "Captain Picard" or "Captain" in the name (as already indicated in the initial briefing).
- Do not use generic names "Fresh", "Organic" etc.
- Do not mention the word "Employee" or "Employer" in the name - this is too blunt.
- We have people from across Europe - do not use names that are offensive in parts of Europe.
