• US$250

• 50 designs

• 16 designers

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Label Design Brief

We are looking for a new label design as we are going to start to sell our competition bbq sauce. We have had multiple 1st place wins using this sauce in KCBS BBQ competitions

The Sauce name is Slather This! The sauce will be bottled in mason jars, I would like the label to play off bbq themes and "sweet heat"

The sauce will be bottled in standard mason jar 16 oz and the label size is (2.3125in” x 9.4375in ) the front logo needs to fit with in (2.3125 tall x 5in across) Since the back will have to have the food label info.


We are looking for a new label design as we are going to start to sell our competition bbq sauce. We have had multiple 1st place wins using this sauce in KCBS BBQ competitions so I would like to have award winning ribbon somewhere on the label.


We have a logo for our BBQ team this can be incorporated but it is not required. If it is incorporated to the design. it does not have to be the focal point.


We are looking for this label to stand out and grab their attention we like to have fun and push the envelope a bit so don't be timid with the design.

Sauce Description: The award winning Rub This! BBQ team has been bringing our local flavor to the BBQ competition circuit and now we are bringing it straight to your kitchen. Slather Sweat heat on any meat.


Here are some examples of sauces that are popular in competition bbq.

http://porkbarrelbbq.com/


https://www.bigpoppasmokers.com/store/bbq-sauce/blues-hog-original-barbecue-sauce

https://www.bigpoppasmokers.com/store/bbq-sauce/plowboys-sweet-180

Target Market(s)

We are going to focus on catering, farmers markets, fairs, and BBQ competitions

Industry/Entity Type

Store

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Font styles to use

Other font styles liked:

• Desdemona

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The Sauce name - Slather This!
  smaller then name but I would like " BBQ Sauce - Treat your meat to a sweet heat"
  
  award winning ribbon or trophy

Nice to have

• A edgy cartoon pig or cow standing over a weber style kettle grill using a mop style brush slathering sauce on to a rack of bbq ribs
  
  Rub This! BBQ in matching front from our logo

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Files

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