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Logo Design Project
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This customer received 184 logo designs from 40 designers. They chose this logo design from Jakub Czubak as the winning design.
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US$400
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184 designs
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40 designers
Logo Design Brief
We need a logo design for a company that specializes in Emotional Marketing. We help brands connect to their audiences with brand stories and brand archetypes that get them excited about their products, create trial and loyal fans. Target markets fall in love with their brands and feel like they can't live without them. The final design should convey a sense that working with us clients will come away having created a compelling brand: attractiveness, success, emotional connection, soul mate, marriage of heart, mind and soul, serious and whimsical at the same time, brand loyalty, vitality,solid brand foundation to grow into bigger and more.
[If you know the feeling of Laksmi- Abundance and/or Muruga- Victory, you can let that guide your creativity. Don't worry if that doesn't mean anything to you. :)]
While the whole name of the company is The Livingston Group for Emotional Marketing, The Livingston Group should be small compared to the emphasis on Emotional Marketing
Please ask as many questions as you need to bring this logo to life
You may want to incorporate a colorful version of the yin yang symbol or a colorful version of the symbol of fire
Updates
Need to see more designs, please. The images must convey the story of Brand Imagery that connects the buyer to the product. Colors should have vibrancy. Font -at least for "Emotional" should be evocative of emotions. Does that help? Be creative and have fun with it.
Added Friday, March 23, 2012
Take a look at this yin/yang image and make something like it please
http://www.proag-reiki.com/images/Ying3.jpg
Added Saturday, March 31, 2012
Project Deadline Extended
Reason: I'm still looking for a design that incorporates a symbol that communicates. Could you please try different versions of heart symbols and colorful versions of the yin yang icon. Thanks!
Added Sunday, April 01, 2012
Could you please also consider a design which incorporates contained fire. The color of the fire would be blue in the middle to red and orange on the outside
Added Sunday, April 01, 2012
Project Deadline Extended
Reason: We're getting closer but I'm not there yet. Please look at comments I sent.
The Livingston Group should be small and Emotional Marketing large
I think Emotional Marketing should be in color
The Symbol should be smaller than larger
I tend to prefer purples, teals, red with less orange and yellow
Getting closer
Added Sunday, April 08, 2012
Project Deadline Extended
Reason: Still would like to see a better articulation of the story
Added Saturday, April 14, 2012
Project Deadline Extended
Reason: I tested the logos among many people and 5 are tied at 3 stars. We need to do better than that. Let's see what we can do to make them better. Please look at the voting results
Added Friday, April 20, 2012
Project Deadline Extended
Reason: We're getting much closer. Will run a poll again and give feedback based on the poll. Please keep submitting.
Added Thursday, April 26, 2012
Project Deadline Extended
Reason: I'm going to set up a new poll. Then will decide. Poll will go out soon. So if you'd like to make another submission, please do
Added Friday, May 04, 2012
Target Market(s)
Large Fortune 500 corporations - Marketing and Marketing Research Decision Makers
Industry/Entity Type
It Company
Logo Text
The Livingston Group for Emotional Marketing
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Character Logo
Logo with illustration or character
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.