American New Media Company Card Redesign

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This customer received 167 business card designs from 27 designers. They chose this business card design from JK18 as the winning design.
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Business Card Design Brief
Our company business cards have grown stale and are in dire need of an update/refresh. The company, Internet Brands, is an American new media company that owns and operates hundreds of websites that focus on four core verticals: Automotive, Health, Legal, and Home/Travel. We would like our new cards to convey our brand diversity in some way, while also maintaining a professional corporate feel (let's be real a lot of people in sales/legal will pass these around the most).
Learn more about us at www.internetbrands.com
Updates
Designs look the same
Target Market(s)
Corporate / Tech - We are located in Silicon Beach.
Card will be used by various teams including Legal, Marketing, HR, Sales, & Devs in all four of our verticals.
Industry/Entity Type
Internet
Contact Information for Business Card
DIRECTION:
Here are things we would like to see:
1) "Traditional Facelift" - Similar layout to current design (with select major brands on back - let me know if you want to discuss which brands), basically a facelift of current design
2) "Modern Minimalist" - Fresh design that does not include any of our brands on card (only IB logo) in a modern minimalist, clean format.
3) "Freeform" - A more wildcard design. Could include select brands or not, could be vertically oriented, etc. More creative and edgy.
TOP BRANDS:
- CarsDirect, Auto Credit Express, The Car Connection
- WebMD, Medscape, eDoctors
- Fodor’s Travel, Flyertalk, Do It Yourself
- Avvo, Nolo, Lawyers.com, Martindale Hubbell
FOR REFERENCE:
BC Old - Front/Back of our old Business Card simply for reference.
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- FUNCTIONALITY:
- The cards need a Name, Title, E-mail Address, and 1 to 3 lines for phone numbers (some in the office do have extensions).
- OUR LOGO:
- - Internet Brands - Corporate Logo
Nice to have
- Our Address:
- 909 N Pacific Coast Highway, 11TH FLOOR
- (But not totally necessary).