• €170

• 44 designs

• 11 designers

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Label Design Brief

I want a template for labeling a bag of dogfood. The colorstyle and headline’s must be easy to adjust for more flavours in the productline. There must be 2 labels (A4 format), 1 frontlabel with eyecatching pics, icons en terms. The seconds label is de backend in the same style but with more tekst, like; Ingredients, Analyse and Feedingschedule.
The labeltemplate must have a “Natural” look and feel, the pics or icons must be simpel and friendly, maybe a little bit “childisch”. 80% of my buyers are female so the label must attract them.
In the attachment there is an example form 2 another brands,
with a styles i realy like. Jarco is playfull
En Carnilove is serious, i like something in between, i hope you know how to create that for me ;)


The frontlabel must have:
1. A adjustable main colour (flavour)
2. “Carnipets” Logo
3. Adjustable Text: “Geperste brok” + “Graanvrij”
4. Adjustable Text: “Adult” (adjustable)
5. Adjustable Text: “Natural Dogfood”
6. Adjustable Text: “Eend & Aardappel”
7. Some nice symbols wich are related too the ingrediënts, like: Eend (35%), Aardappel, Appel, kruiden, Zeewier, Visolie. (dutch)
The backlabel must have:
1. A adjustable main colour (flavour)
2. “Carnipets” Logo
3. Adjustable Text: “Geperste bok” + “Graanvrij”
4. Adjustable Text: “Adult” (adjustable)
5. Adjustable tekst about Carnipets in dutch:
“Alle Carnipets-producten zijn 100% natuurlijk, bevatten geen chemische toevoegingen en zijn vrij van granen. Onze brokken zijn perfect voor gevoelige honden omdat we aardappelen gebruiken in plaats van tarwe, gerst, rogge of haver. Door onze unieke samenstelling is onze diervoeding zeer smaakvol, licht verteerbaar en geschikt voor alle hondenrassen.”

6. A empty white box (10,5 cm x 15,2 cm) for a label with product ingrediënts and analyse.
7. User instructions (dutch):

“Carnipets hondenvoer is een complete dierenvoeder geschikt voor alle hondenrassen. De hoeveelheid voeding die in de voedingstabel wordt vermeld, zijn de dagelijkse voedingseisen, bij voorkeur in 2 of 3 maaltijden. In de praktijk kunt u hiervan afwijken, maar houd de conditie van uw hond goed in de gaten. Zorg altijd voor de beschikbaarheid van vers drinkwater.”

8. Website: www.carnipets.nl

In the photo examples of Jarco petfood i placed the matching numbers of the points listed above.
Remember that your labeldesign will be placed on a white paperbag.

When everything goes well there will be more designs needed and you will be my designer again!

Good luck!

Target Market(s)

Dog owners, mostly female buyers,

Industry/Entity Type

Pet

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• My logo (see attachment)
• Natural (nature) "Look & Feel"
• Friendly drawing/scetch of a dog
• Symbols; grainfree, fish oil,
• Adjustible tekst and colours
• A blanco space on the backlabel (10,5 cm x 15,5)
• My url: www.carnipets.nl

Nice to have

• I would like the label to be an eye-catching object. It will be placed on a white paperbag, so it must NOT be boring. The bag allready is...

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Files

Download all files - 11.1 MB