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New packaging design for Bakewell Gin
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This customer received 69 packaging designs from 21 designers. They chose this packaging design from sandravelasco as the winning design.
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£250
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69 designs
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21 designers
Packaging Design Brief
We are looking to change our labels for Bakewell gin to take advantage of some of the new bottles and labelling techniques available from Dekorglass. The new label should reference the old label so that existing customers recognise that it is the same product but we are happy for a change of bottle shape and to include transparency, metalic foiling or any other design available in the brochure. The bottle should still be 50cl. The designer must be happy to address technical questions to Dekorglass. A bottle wrap design would be better than a standard front and back label.
Updates
As the bottle decorators have some great features as shown in their brochure, it is unlikely that the winning design will be a front and back label. It will more likely be a bottle wrap or single label covering a larger part of the bottle. The design may need to feature some transparent areas so the red gin can be seen.
Added Thursday, August 9, 2018
Target Market(s)
Age 22 - 62 women
Look and feel
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