• A$480

• 141 designs

• 30 designers

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Flyer Design Brief

I am the Director of the Seaview Clinic, a specialist medial and surgical practice in Australia. I am after a professional design of a patient information trifold flyer that can be used for web distribution or for commercial printing for upcoming educational event. The design would need to allow change of images and text to be used as template for future topics but have a common brand look across them. Colours would follow the logo, but primarily blue colours for the seaview theme. The inside text needs to be clearly contrasted to the background for easy reading, as often elderly patients. The design would make use of curves or circles, but open for hexagonal, triangle square vector components. I have included an outline for the initial brochure and included images to include. Other stock background images can be used if they increase the impact of the design over included. A winning design is also one that could be modified to a 4 page bi-fold brochure

Target Market(s)

This will be provided to patients in GP practices, podiatry clinics, radiological practices. Aimed at patients to read and be compelled to look to site or get consultation with me

Industry/Entity Type

Medical

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Font styles to use

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• The front cover needs to engage the patient to pick up and read- yes I have a painful ankle and want to find out more. the goal for the inside is to provide the options but be able to direct to website for more info - website currently undergoing upgrade. After professional modern look. Not bright contrasting colours like many advertising brochures. Needs to able to have images and text changed but following same look to create new topics

Nice to have

• The focus is a Tri-fold brochure. Nice to be able to modify to bifold. A winning design would even offer both, or submit separate bifold and trifold. I am open to different versions of similar look. (eg option of brochure with curved elements, triangular or square, or hexagonal.

Should not have

• To many contrasting colours. Text must be easily read on background, either white or coloured background texture with transparency

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Files

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