Logo Rebrand for a small family owned Sports Medicine Clinic
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This customer received 62 logo designs from 30 designers. They chose this logo design from pulogo as the winning design.
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We are a small family owned sports med clinic. Our current logo is simple and clean and shows motion, but the rectangular size is too hard to work with. We want something that will fit within a more square sized area. The logo should either be an “A” or a clever simple design that interstates “ASM” (Acceleration Sports Medicine), with the “A” being prominent.
Our colors are dark blue and bright green, but the logo would also need to pop in all black or all white.
Target Market(s)
Athletes and active people. Potential patients. Most typical demographic is age 25-50, mostly women.
Logo Text
An simple artistic representation of an “A” that conveys motion.
Logo styles of interest
Abstract Logo
Conceptual / symbolic (optional text)
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- A logo that acts as a symbol. Must fit in a square/circle so it is easy to put on collateral and other items. See current logo www.asportsmed.com. We love our current logo but the rectangle shape is hard to work with. Could try a reimagining of current logo.
- Symbol/A will need to fit in with text to be used on signage or letterhead. The A logo does not need to actually be the “A” in the word Acceleration.
Should not have
- Should not look like other logos. .... obviously.