• C$300

• 121 designs

• 49 designers

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Logo Design Brief

create a logo for a new off-road vehicle fitness company, Fit Riders. Fit Riders is focused on helping off-road motorcyclists, ATV riders and 2 UP / Side by Side riders get in better shape to allow them to experience outdoor recreational riding in a safe healthy fashion. Fit Riders will offer riders the ability to have a customized/personalized training regimen to help them get in better shape to have a better experience when off-road riding. They will have an application which allows them to see their exercises, track their progress, interact with their coach and compete/participate against other Fit Rider members. There will be online real-time courses as well as videos. Some exercises will incorporate the motorcycle/ATV to allow them to use the equipment to really get the most from the exercise routine. Ultimately the goal is to help them prepare to be able to experience off-road recreational motorized riding in the best health possible. Many members spend a lot of money on equipment and accessories, but don't have enough fitness to really be able to enjoy the vehicles and the recreational sport the way it is intended.

Target Market(s)

40-60 year old men, lots of money, buy an expensive machine and accessories, out of shape (over-weight, no regular fitness), can't use the equipment as designed

Industry/Entity Type

Recreation

Logo Text

Fit Riders (optional: Fit For Any Adventure tagline incorporated if feasible)

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Fit Riders in logo

Nice to have

• Fit for any adventure tagline incorporated if it all looks good together
• work well with parent company's logo, Canada Rides, www.canadarides.com Canada Rides Logo attached.

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Files