Xcited Sports Nutrition Brand needs a Packaging label

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Label Design Brief


Hi all, please see the considerations for our vision.
We need a Golden Ratio packaging label design for new Sports nutrition/supplement brand. I would like to give you a little bit of background about myself and hopefully that will help you in creating the design.
I am myself into fitness. I am 33 years old at the moment and been hitting gyms consistently from 14 years old. I do use supplements of all types that helps with performance and body compositions.
Ideally I would like the brand to be able to resonate with male and female audience. The brand needs to give premium look and feel. Those people who will be associating themselves with the brand should be proud of themselves being a part of the team. That's our ideal customer persona.
In terms of colours we are open to your suggestions but do think that red should be included as a detail colour.
P.S Please check out my Instagram to learn more about ideal customer for the brand. @riciukzzz
When creating the name ''xcited'' we wanted the name to capture two things. First a feeling that we get when we go to gyms and the feeling is excited. And secondly the name for the product or the industry and that's nutrition. We then shortened the feeling excited to Xcited for a more catchy name.

The Nutrition information will be sent to add once we pick the design.
The pictures of brands that we admire them are attached.

Please design One label design and just resize for these products. For dimensions please refer to the Print guide attached.
Lean Mass Gainer 2.25KG
Flavoured Creatine 250G
Test Booster Max 120 Tabs
Extreme Pump Pre Workout 250G
Branded Shakers

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Low designer entries

Target Market(s)

Fitness / bodybuilding audience male & female mass market

Industry/Entity Type

Nutrition


Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • Our logo.
  • Please find it attached
Nice to have
  • The transparent Logo X some where in the background almost like a watermark. In other words like a subconscious clue.
Should not have
  • Organic look.

Files
Download all files - 4.3 MB
PNG
image2 Saturday, 16 June 2018 07:36:50
Saturday, June 16, 2018
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image1 Saturday, 16 June 2018 07:36:50
Saturday, June 16, 2018
PNG
PNG
XLogo Saturday, 16 June 2018 07:50:34
Saturday, June 16, 2018
Payments
1st place
£170
Total
£170

Project Deadline
29 Jun 2018 03:14:58 UTC
Language

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