Logo for gala celebrating 10th anniversary of non-profit
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This customer received 34 logo designs from 13 designers. They chose this logo design from Sergio Coelho as the winning design.
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Logo Design Brief
Sibling Connections is a 501c3 non-profit that reunites brothers and sisters who have been separated by their placement in foster care.
We are approaching our 10 year anniversary serving separated children and holding a celebration event to mark this milestone. The goal of the event is to attract new donors and corporate sponsorships.
Title: Sibling Connections Ten Year Anniversary Celebration
Theme: Night-time celebration (what you might find if Fortune 500 companies threw a party with a camp/outdoors motif); Things like camp fires, tents, flashlights, s'mores, fireflies, and starry nights would be good sources of inspiration, especially if they are merged with more luxe elements like black tie events, cocktail attire, tuxedos, broadway lights, etc. We would like the focus to be on the "10th year Anniversary" more than on the name of the organization (Sibling Connections).
Style: We have an existing website at siblingconnections.org, but the requested logo should NOT match that style. The existing website is too child-focused and oriented towards foster families, whereas this logo will be used on invitations and advertising to corporate donors and needs to be more adult focused. The audience for this event will be business people & philanthropists, and should appeal to that crowd.
(The best design inspiration example is the space shuttle image that I have uploaded here.)
Updates
Project Deadline Extended
Reason: Seeking more designs after refreshing project description and providing samples.
Added Sunday, January 19, 2014
Project Deadline Extended
Reason: Voting within the organization on newly submitted designs.
Added Tuesday, January 28, 2014
Target Market(s)
Philanthropists & corporate donors.
See attached photos for design inspiration.
Industry/Entity Type
Advertising
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must be able to be re-sized to as small as 7 centimeters in its longest dimension.
The logo should use all of the words "Sibling Connections 10* Year Anniversary Celebration"(*or some variation of 10, tenth, ten, 10th, etc.). Logo will be printed on white paper.
Nice to have
- Because this logo will be for an event held at night, it would be great to have something that uses lighting in a creative way. For example, a starry night with a campfire glowing in the forest, or a lantern inside of a tent, or fireflies. See support images.
(The number ten can be written as "ten" "tenth" "10th" or "10" depending on what the designer feels is best. Any of these are fine.)
Should not have
- Logo should not include children and should not use images from our existing website. It should NOT have the word "gala".