• €110

• 143 designs

• 50 designers

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Logo Design Brief

Create a logo for the insights department in a pharma company; to be used for internal communication only. It should communicate that it is all about unlocking insights hidden in plain sight.
Insight is a deep truth about customers, which unlocks unmet and unknown needs. It should deliver: a differentiated offer for customers; competitive advantage and value to the company
We consider our customers to be: payers, patients, doctors and pharmacists.
We are at a turning point were we are shifting the culture of our employees from product centric to customer centric. (innovation should not come from a new product invention but rather from deeply understanding our customer needs)
As for the deliverable, we need jpeg for both white and dark background, png format. Two colors max (shades optional)

Target Market(s)

Internal communication across different functional areas of the company and all regions.

Industry/Entity Type

Pharmaceutical

Logo Text

Insights

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Logo styles of interest

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Colors

Colors selected by the customer to be used in the logo design:

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Should say 'insights'

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Files