Refresh
New Gift Box Design for Library of Classics
Want to win a job like this?
This customer received 19 packaging designs from 6 designers. They chose this packaging design from theoricline as the winning design.
Join for free Find Design Jobs
-
US$200
-
19 designs
-
6 designers
Packaging Design Brief
We have a product called the Library of Classics. It is an MP3 player that comes preloaded with the 100 greatest books of all time in audio book format. Titles include: Moby Dick, Tom Sawyer, Pride & Prejudice and 97 more. The collection also includes 50 great classical music pieces by Mozart, Beethoven, Bach and more. We also include a car adapter for listening while driving. The target market for this product is mostly older folks who are not tech savvy. The MP3 player is very simple to use--it doesn't require any downloading or use of the computer. It is also used by quite a few people who travel frequently or commute to work every day.
We have been using the attached gift box for the past few years and we feel that it can be improved. Please create a new design for gift box for this product. It should be the same size as our current box (dimensions are indicated on the file). Please include all of the information that is currently on the box. I have attached our logo and bar code files. You can add additional text if you feel it will be beneficial. For information about the product, please visit our website at www.enjoytheclassics.com. The new box design should look classy and elegant and should be easy to read (remember: older folks). The design should be consistent with great literature.
Please let me know if you have any questions. Thank you for your participation.
Target Market(s)
The target market is older folks (baby boomers and older) who are not tech savvy. We also sell to a lot of travelers and commuters as well as gift givers.
Industry/Entity Type
Library
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The new design must be the same dimensions as our current box and must include all of the text and content that is on the current box, including the bar code and our logo.
