Australian meal kit company needs food icon designs
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This customer received 28 icon designs from 12 designers. They chose this icon design from Happy Fish Creations as the winning design.
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We need 4 icon designs for our newly-established meal kit company to illustrate the 4 steps of the ordering process. Our company sources, prepares and delivers fresh ingredients along with easy-to-follow recipe cards to our customers. Our products help busy families to spend some time in the kitchen again.
We would like to see simple icons in orange CMYK 0 80 95 0, RGB 241 90 41 or PMS Solid coated Orange 021 C.
The final designs should illustrate our 4 steps:
You pick your meals
Select up to 5 meals from our extensive choice of 13 dishes weekly.
You receive your ingredients
Better than grocery shopping: skip the queue and the meal planning.
You cook
Enjoy the fun part, have a glass of wine and enjoy your delicious and healthy homemade meal in less than 30 minutes.
You control
Your account can be paused or cancelled at any time. No lock-in contract, just more convenience at your fingertips.
Target Market(s)
Busy working families, busy professionals, stay-at-home mums, millennials
Industry/Entity Type
Food Service
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Our logo colour as stated in the project description.
- It must relate to the steps of the process.
Nice to have
- Step 1 ideas: IT device with lots of different meals to choose from
- Step 2 ideas: a basket or box full of fresh looking ingredients or a several raw ingredients
- Step 3 ideas: cooking pot, chopping board, frying pan with smoke etc.
- Step 4 ideas: smartphone again?