Honest Energy Logo Design Project for online energy shopping website
 
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This customer received 89 logo designs from 37 designers. They chose this logo design from CrimsonRain as the winning design.
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Logo Design Brief
                            We are building a website to help consumers shop for electricity. The current offerings in this space are confusing, out-dated, dishonest. 
We believe that we can provide a high-tech, fast, and easy to use signup experience that helps consumers find the best rate for them and allows suppliers to spend more time running their business and less time managing rate listing on our website.
This logo should be clean, and friendly. It will routinely appear as a sillohuette or outline, so overly complex patters and deisgns might not work
                        
Target Market(s)
Residential consumers searching for affordable and straight forward energy prices
Industry/Entity Type
Shop
Logo Text
Honest Energy - Fair Prices, No BS
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
 
                                         
                                         
                                    Pictorial/Combination Logo
A real-world object (optional text)
 
                                         
                                         
                                    Lettermark Logo
Acronym or letter based logo (text only)
 
                                         
                                         
                                    Font styles to use
Colors
Designer to choose colors to be used in the design.
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must include icon, company name, and tagline
Nice to have
- the goal is for logo to be useful both on the web and as an icon on a smartphone app, clean and minimalist.