Design for company homepage promoting to the pharmaceutical industry

Want to win a job like this?
This customer received 42 web designs from 18 designers. They chose this web design from Latest Design Ideas as the winning design.
Join for free Find Design Jobs- Guaranteed
Web Design Brief
Our company produces medical education materials and services for the pharmaceutical industry. Our existing website (www.elixir.net.au) provides more information.
We need a homepage design for our new company website we are creating. Our site will not have a great amount of content, we want it to be fast, user friendly and easily adaptable to viewing on any platform, and through any browser. We don't want it over-designed - i.e. no highly animated banner flags, backgrounds, obscure webfonts, too many graphics etc. Attached are files indicating our existing company logo and design. We want the logo and rings to be retained. We've also attached draft copy for the website.
The final website may be designed in Wordpress (still to be confirmed)
This is a design to replace the current site (www.elixir.net.au). Content will also be revised.
Things we don't like about our current design - doesn't use our current branding, is not very exciting, old fashioned 'standard' format, too much content, just doesn't look that good, boring.
Examples of sites we like:
www.sentia.com.au
http://factsheets.healthshare.com.au/index.html
Features we like from these sites - fast, responsive, short and to the point, cross-platform compatible including smartphones, and looks good
Main reasons people will visit our site: to find out whether we can provide services they might be looking for, to make a decision on whether they are interested in what we offer so they can get in touch with us, and to get our contact details.
Main thing we want to achieve from website visits is that it looks good enough and provides enough summary information on us so that they want to get in touch with us, to offer us work or to ask us to come in and meet them to provide more info on what we do.
Two most important calls to action from our website
· make the decision that we can do what you are looking for
· get in touch with us.
Updates
Thanks everyone for your submissions. At this stage with the Christmas break upon us, we are yet to finalise our decision, and will make a decision early in the new year. I hope everyone has a good holiday break.
Kind regards
Frank
Added Tuesday, December 24, 2013
Target Market(s)
Pharmaceutical industry professionals, marketers and medical professionals.
Industry/Entity Type
Pharmaceutical
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Company logo and rings must be incorporated, company colour - blue - must be in there.
Should not have
- Complex animation or graphics that will slow the upload or limit cross-platform compatability/viewing on smartphones etc.