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Logo for an exclusive agency
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This customer received 59 logo designs from 18 designers. They chose this logo design from Simple Co. as the winning design.
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US$200
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59 designs
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18 designers
Logo Design Brief
SolSet is an exclusive travel agency offering high-end bespoke, private tours to various locales around the world.
We need a logo design that would reflect our position as a custom, exclusive service provider with heavy emphasis on wellness, fitness and unique travel experience.
Consider these brands as influence on our position, target market and style:
APPLE
SAAB
Fresii
Lululemon
Structube
- We do not want to appear as some old-established company (Tiffany& Co, BVLGARI, etc) we want to come across as new, trendy, exclusive but not a rich blue-chip company.
*** Please refer to the attached file (LogoIdeas.zip) to get a better understanding of the logo style that we are looking for.
Updates
To give you a better idea what style of design we are looking for,
I"ve uploaded a file called LogoIdeas.zip
Please refer to the logos in that file to get a better understanding of what we are after.
Thank You.
Thank you all who submitted designs so far. There are some great entries!
We"ve decided that we will definitely need to have some sort of a pictorial symbol in the logo. Something that could be used with the letters or as a stand alone symbol. It should be elegant, simple and recognizable.
I will be traveling and will not be able to provide feedback until Monday. But please keep those designs coming.
Thank you very much.
Thank you all for submitting designs. There are some fantastic logo ideas! Due to travel and other priorities we will not be able to decide on the winner of this project for a few days. We want to give each design its due consideration without rushing to a decision. We will announce the winner of the contest within the next week.
Thank you, we look forward to reviewing the designs and working with some of you on other future projects.
Target Market(s)
Urban Young successful individuals in their 20s and 30s.
Male and female.
Attractive
Fitness oriented.
Progressive and forward thinking.
The type of people who shop in organic food isles, go to the gym, do yoga, but also like to treat and pamper themselves.
Like to go off the beaten path, but do it in style.
Industry/Entity Type
Travel
Logo Text
SolSet
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Requirements
Must have
- We are open to either a wordmark or a combination of a wordmark with some sort of an icon.
- - Must include word SolSet.
- - Can be all lower case, all upper or combination
- - Basically "new age" modern, minimalistic but high-end.
- - light and airy
- - With attention to detail
Nice to have
- - We would like to see a Logo that is round or circular. Something that seems to radiate. But that is not a requirement....feel free to be creative.
- - The logo should work in color as well as simplified single-color version.
- - The logo must look like finished, custom design.
Should not have
- - NO Bright flashy colors
- - NOT Cartoonish, playfull
- - NO cheesy pictures of the sun or ocean or any other typical travel imagery.