Stop and Regrow Hair Product Labels
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This customer received 33 label designs from 8 designers. They chose this label design from Sucre as the winning design.
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We need a new label designed for a hair growth product. We are a US company that has created a revolutionary new cure for hereditary hair loss based on precision medicine.
Our new product is very different to all other hair loss products on the market in that it actually really works. Unfortunately there is no requirement in the US for truth in advertising by products that are not regulated by the FDA. We use only FDA approved active ingredients.
We want a fresh, new design to reflect this exciting product but also to demonstrate that it is medicine and it is regulated and not a fake product trying to scam people.
The Stop and reGrow topical hair solution is suspended in a ground-breaking foam or serum water based solution that does not cause scalp irritation and takes just seconds to apply each night before bed.
We would like to see a design that is modern, simple and bold, and includes our corporate colors in particular the green.
Brand colors: white, green #4ca26f, light blue #46b1d7, light grey #999999, dark grey #262626
See our website for more details: http://www.stopandregrow.com/
The final design should communicate health and well-being.
Note we had a previous set of labels which I have uploaded for reference, but these were based on our old logo. We have since created a new logo and so now need updated logos to reflect the new logo, colors and branding.
There are 2 product types for this label – Topical Solution and Pills each with different sizes.
Similar label design for both product variations. Just adjust sizing and some of the content.
Dimensions for labels:
1. Topical solution (2 variations) - 4 inches width (wraps the bottle to provide a front and back side) x 2 inches H
2. Pills (2 variations) – 3.5 inches width (also wraps) x 2 inches width
Attached:
Company name and logo to go onto label
I also attached examples of the old label based on our old logo. Not because you should follow that but just for background.
We are not open to an update of the logo or colors as part of the project.
Information to go on label:
See below for detailed for each label.
Target Market
Males between 20-45 years.
Health and well-being, modern, organic, forward thinking look And feel
Modern, Professional, Upmarket, Bold, Serious, New Generation, Precision Medicine.
We have a lot of male customers who are scared of medicines and chemicals so we don’t want the brand to look like it includes harsh chemicals or anything like that. We compound so we don’t have to include any preservatives etc in our products.
Label 1 - Hair Topical – Foam variation
2 inches tall x 4 inches wide
Front (information to be included):
Logo: Stop and Regrow (you cannot change the layout of the logo)
Personalized Topical Hair Solution
FDA Approved Ingredients in Proprietary Activation Base
Proprietary Compounded Formula Based on Your DNA
Back (information to be included):
Directions
Activate Solution Prior To Each Use By Shaking well
Apply Up to One Pump Nightly Before Bed
Each Bottle To Last 3 Months
Please call (310) 601-4778 for Refills
Important
This medicine has been created by Robert Nettles MD following the Stop and Regrow personalized program to Stop your hair loss and Regrow your own hair. The formula is personalized just for you based on your cause of hair loss, DNA and personal biology.
Do Not Share with others as each person’s hair loss, biology and DNA are different.
Label 2 - Hair Topical – Serum variation
2 inches tall x 3.5 inches wide
Front (information to be included):
Logo: Stop and Regrow
Personalized Topical Hair Solution
FDA Approved Ingredients in Proprietary Activation Base
Proprietary Compounded Formula Based on Your DNA
Back (information to be included):
Directions
Apply Up to Seven (7) Drops Nightly Before Bed To Affected Areas of the Scalp (also want a variation that says: Apply Up to Eleven (11) Drops...)
Each Bottle To Last 3 Months
Please call (310) 601-4778 for Refills
Important
This medicine has been created by Robert Nettles MD following the Stop and Regrow personalized program to Stop your hair loss and Regrow your own hair. The formula is personalized just for you based on your cause of hair loss, DNA and personal biology.
Do Not Share with others as each person’s hair loss, biology and DNA are different.
Label 3 - Dutasteride Capsules
2 inches tall x 3.5 inches wide
Information to be included:
Logo: Stop and Regrow
Compounded Dutasteride to Block Circulating DHT
Personalized Hair Dose Based on Your DNA 0.7mg
Take 1 x Capsule Daily
Please call (310) 601-4778 for Refills
Label 4 - Dutana Capsules
2 inches tall x 3.5 inches wide
Logo: Stop and Regrow
Other verbiage to be included:
Compounded Dutasteride to Block Circulating DHT Plus Anastrazole to Block Conversion to Estrogen
Personalized Dose Based on Your DNA: DT 0.7mg + AZ 0.2mg
Take 1 x Capsule Daily
Please call (310) 601-4778 for Refills
Updates
Hello designers!
I have extended the timeline for this project because we are looking for new different designs to the ones we had previously.
This was not a project to simply replace the logo and have the same layout and design, I included the previous design for reference of the information included not for design/style. It was made to suit the old logo. Now we have a new logo we need a new completely different design to match that logo.
If you are interested in participating in this contest it would be great if you could please submit new and original design ideas for me to select from. I will not select a design that is the same as the previous one.
Thanks so much!
Tracey
Added Thursday, March 22, 2018
Target Market(s)
Males 20 to 45
Industry/Entity Type
Health And Wellness
Font styles to use
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- Must use our logo and brand colors
Should not have
- Don't use any red except for warnings