• US$360

• 78 designs

• 5 designers

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Brochure Design Brief

I would like someone to design the front and back cover page and 1 contents page so that as our product line grows the contents page can be reproduced to add items to our catalog. I've attached a few sample catalog pages we have used for trade shows but needs a more refined professional look and feel to it for our product catalog.

We will also require a banner design for tradeshows and a full concept layout and design for our external building signage - winning designer will have good chances of this additional business.

We design, manufacture and retail patio garden furniture using Western Red Cedar, Java Teak, Rattan Wicker products

I want a clean attractive look, moderately sophisticated design that incorporates our logo. The design must speak quality, comfort and reassurance. I want something fresh, new and inviting.

We deal in primarily 3 product:
1. Cedar: A very warm inviting wood with soft amber tones – CLASSY.
2. Teak: A solid heavier wood, lots of history used extensively in old English gardens and on ships like the titanic for steamer chairs and such. – STATELY.
3. Rattan Wicker: Relaxed comfortable ,stylish, classy, colorful, easy to use – FUN.

The catalog will have 54 pages with 4 sectional divider pages. Check our website allthingscedar.com for a better feel of our product lines. The cover page is not to be based on our web design; it should present its own merit.
Our furniture is not required to be on the cover however, should you want to incorporate something into your design we can provide. Our logo will be provided.

Our target audience is 25-65 year old homeowner that likes to entertain outdoors, may have there own garden or pool and are comfortable in there surroundings.

I would like to highlight the beauty of the cedar and timeless design of our product.
I also would like to convey the concept that those who use our products are well established, make good decisions and are comfortable living the “good life”.

I would prefer to leave you work your magic with your own design creativity and color schemes.
I like muted browns and fresh greens, but do not want to limit your creativity with these colors.

I have attached a sample of our logo, product page intro page and divider pages. Also if you need some inspiration I've attached a few design styles I've come across and found appealing.

THANKING YOU ALL FOR YOUR SUBMISSIONS AND WE LOOK FORWARD TO SEEING YOUR DESIGNS.


NOTE: You'll need to provide your design in EPS PSD and TIFF formats.

Target Market(s)

upscale homeowner 25 -50 yrs old - established

Industry/Entity Type

Building

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Cover Page must have our logo as well as our company name: All Things Cedar. The words "Patio and Garden Furniture" should be placed somewhere with logo and name.

Nice to have

• elements of nature, botanical, relaxed spa-like setting.
  features of a homeowner with large outdoor living area/pool.

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Files

Download all files - 15.3 MB