• A$400

• 62 designs

• 18 designers

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Logo Design Brief

Australian-ise the Stacer logo.

We are an iconic boat brand in australia, see www.stacer.com.au for more information and photos of our product. We have been selling boats in australia for over 40 years.

Please see attached examples of other australian logos and imagery of australian objects/places that could be used.

Target Market(s)

Males, 25+ interested in boating and fishing and the outdoors.

Industry/Entity Type

Product

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Logo styles of interest

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Font styles to use

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• Be true to the existing Stacer logo, but "australian-ise" it or develop a specific "australian version" of the logo.
  
  All the appropriate file types: . jpg .eps .ai
  
  must incorporate symbols/icons/flora/fauna that are typically "australian" such as, but not limited to:
  - sydney harbour bridge
  - sydney opera house
  - australian flag (being careful not to clash with the colour scheme here)
  - outline/map of australia
  - southern cross (star constellation that's part of our national flag)
  - ularu aka ayers rock
  - karngaroo (carfull not to be too much like the Australian airline Qantas)
  - frill neck lizard
  - koala
  - crockadile
  

Nice to have

• try to avoid use of australian flag if possible, another competing brand uses an Australian flag in their logo and we would like to be different. However, we will consider it if its the best design.

Should not have

• do not depart too much from the existing stacer font or lose the exising colour scheme. It must be an evolution of the existing design to incorporate symbols/flora/fauna/icons that are typically australian.
  
  Please avoid use of aboriginal art designs as we would like to be culturally sensitive and we also dont feel they fit our market.

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Files

Download all files - 0.6 MB