• US$150

• 177 designs

• 52 designers

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Logo Design Brief

We operate a 700 sqm fitness center in the Philippines, and we want to improve our brand logo. The name of our center is "Supima Fitness", we want to change it to be more universal and should contain only the letters "S" and "F" in the logo design. Our current market is 50% male and female so the logo needs to be gender neutral. The current logo we feel is too soft and should be slightly bolder and more aggressive. Also, there are too many colors involved with the design (red, blue, white, grey) We would want to reduce it to 1 or 2 colors only so it can be easily transferred and used in different forms. We are also open to having NO letters involved in the logo in order to achieve this.

Our page is www.supimafitness.com
www.facebook.com/supimafitness

The logo may also be used for our upcoming gym apparel lines.

Target Market(s)

50% Male, 50% Female
Pegs : Barbell Brigade, Gym Shark, LVFT

Industry/Entity Type

Gym

Logo Text

SF

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Logo styles of interest

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Font styles to use

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Colors

Designer to choose colors to be used in the design.

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Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

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Requirements

Must have

• An Emblem/ New Logo aside from the text "SF"
• Please keep in mind that we are a fully functional gym/fitness center

Nice to have

• If the words "Supima Fitness" can still be integrated into the design, it would be nice. but not necessary

Should not have

• just all text
• Please don't put barbells! Although we are a gym, that is wayyyy too common

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Files

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