Retail/Service Business Consultants need a Logo Design
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This customer received 15 logo designs from 4 designers. They chose this logo design from ibnu efendy as the winning design.
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Logo Design Brief
We need a logo for a new company based in the San Francisco Bay Area called Awkward Rocket.
We consult with companies and develop innovative and fun iOS and web apps that change the way retail and service businesses interact with and serve their customers.
We believe that paper is yesterday and the era of digital receipts, work orders created on iPads, and point of sale systems in your pockets is here.
We are fun people and we believe that changing how businesses run today will be a bit awkward, but necessary. We would like to see a logo that is not too stiff or serious. It should be fun and playful, while being clean and neat.
One last thing, we are not offering our clients a service but a experience.
We've attached some images to give you a better idea about the intended aesthetic of our brand.
Have fun,
Awkward Rockets
Updates
Hey guys—
Added Thursday, February 23, 2012
Thanks to everyone who submitted, or planned to submit designs for this project. We had to move forward quickly; sorry to those who didn't get a chance to submit. Next time!
Added Sunday, February 26, 2012
Target Market(s)
We will be marketing ourselves to retail and service businesses. Everyone from small boutique shops, to other consultants, or big box retailers.
Industry/Entity Type
Digital
Logo Text
Awkward Rocket
Logo styles of interest
Pictorial/Combination Logo
A real-world object (optional text)
Abstract Logo
Conceptual / symbolic (optional text)
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- There needs to be a rocket in the logo.
Nice to have
- Deep blues in color palette, (phthalo cyanine,) and clean metallic colors.
Should not have
- Non-original designs, assets, etc.