Small World Brands logo redesign
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This customer received 117 logo designs from 43 designers. They chose this logo design from ................ramadan mubarak................... as the winning design.
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Logo Design Brief
Redesign (revamp or new-from-scratch) of our company logo. We are a small consumer products company, but global in our product offerings and story, and the logo we have needs to be reworked. In particular, our current logo has some design inside one of the letters. Something like this could be separated out or reworked to make the negative space look less awkward.
The company is founded by three partners (which is why the first iteration of the logo included three heads inside the "O"), but these founding partners are not as big a part of the story as the interest in bringing health, beauty, and wellness solutions to a wide-ranging audience, from luxury goods to products and solutions that improve the lives of people in the developing world. A percentage of all proceeds additionally goes to supporting efforts to improve access to education for girls as well as supporting women entrepreneurs, particularly in developing areas.
Small World Brands is essentially a parent holding company for specific brands, so the actual products sold will fall under the Small World Brands organization, but they will be marketed as individual brands. SImilar to the way someone like Proctor & Gamble or Unilever would operate as an organization (except much smaller).
Industry/Entity Type
Health And Wellness
Logo Text
Small World Brands
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Font styles to use
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- We do like the current color in the current logo, but we do not need to keep it the exact color -- something close should be the dominant color.
Nice to have
- We would like to then be able to use this logo for business card design as well.The project brief includes types of logos to which we would be open, although we want to make sure that the organization name appears as part of the logo.
Should not have
- Please limit to two design submissions.