• A$110

• 20 designs

• 2 designers

---

Catalogue Design Brief

I wish to supply a manual (both hardcopy and digit/PDF file/e-booklet) to obstetricians for them to issue to expectant parents. Content will be on pre-natal, post-natal and family mental health tips. I'd like the manual to feel fresh/bright with an educational focus, not mental health stigma, in order to empower prospective parents to up skill and nurture their own resilience and that of their children. Some pages may require me to include content than others. I would also like the option of including illustrations/infographics/diagrams. Please make it compatible with Microsoft Publisher. Thank you for your efforts!!

Target Market(s)

Prospective and expectant parents, young families

Industry/Entity Type

Family Planning

---

Font styles to use

---

Colors

Designer to choose colors to be used in the design.

---

Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

---

Requirements

Must have

• • Needed: A booklet template that I can edit content over time, add pages and manipulate the images/text boxes myself.
• • Final deliverables: title page, contents page and several [inner] page layouts that I am able to rotate. Variety in visual layouts so I may repeat combinations to form a manual of 20+ pages.
• • File formats: Microsoft Publisher preferred but PDF files can also be provided (native design files per DesignCrowd standards if Publisher not used)
• © Psychologist, Yana Belogianns

Nice to have

• Layouts similar to the ones attached
• For designers to gain context for the content, topics will include:
• - Perinatal depression - risk and protective factors
• - Birth process, plan and expectations
• - Realistic expectations to motherhood (recovery, feeding, sleep deprivation, heightened emotions, settling and unsettled baby, bonding, body image, managing priorities, partner dynamics and communication, filtering outside advice and managing family dynamics).
• - Transition of identity. Adjusting to change and fulfillment pendulum.
• Encouraging disclosure
• - Perfectionism, shame and sense of ‘maternal failure’
• - Family dynamics
• - Discipline methods, parent communication, behavioural habits
• - Partner experience - sensitivities, difficulties, support, community attitude, role expectation, bonding, relationship dynamic with partner and extended family.
• - Grandparent boundaries, assistance and transition
• - Medical professionals and perinatal mental health, evidence based info, efficiency
• - Digital screening, mental health first aid skills.
• - Travel
• - Health and special needs
• - Trauma, grief, loss. Miscarriage. Stillborn. Maternal / paternal health. Genetic issues. Fear of mobility and mortality

Should not have

• Mental illness/stigma visuals

---

Files

Download all files - 13.6 MB