Logo for Smith & Mclaren company

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Logo Design Brief

Design a logo for a modern chic company that has an African twist. So far, the designs that have impressed us the most are the ones that have used African animals or African trees and rivers.

It needs to be simple and original so that the company is not only identified by the words but also the symbol/object.

Keywords to imagine are:

Africa, Zambezi River, trees, green, leaf, sunset, wild, life, safari, veld, bush

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Updates

Hi

We have reviewed all the designs and really like some of your ideas. However, we would like you to not base the design on the furniture aspect of the business but rather just get creative with producing an African feel.

We also want the logo to have an object that it can be represented by without the words "Smith and Mclaren". The object must be simple and original and resemble the connotations that go with the African bushveld and growth.

Please review your designs and resubmit using this new information.

Thanks

David


Added Wednesday, December 04, 2013

Industry/Entity Type

It Company

Logo Text

Smith & Mclaren


Logo styles of interest
Pictorial/Combination Logo

A real-world object (optional text)

Abstract Logo

Conceptual / symbolic (optional text)

Lettermark Logo

Acronym or letter based logo (text only)


Colors

Designer to choose colors to be used in the design.


Look and feel

Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.

Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket

Requirements
Must have
  • African feel, simple
Should not have
  • Cluttered space
Payments
1st place
US$200
Total
US$200

Project Deadline
03 Jan 2014 21:22:35 UTC
Language