Health Food Subscription Box Business Needs a Logo Design
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This customer received 285 logo designs from 88 designers. They chose this logo design from beisone1 as the winning design.
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Logo Design Brief
I need a logo design for a new company called Simply AIP, which is a subscription box company with this description:
"Simply the best AIP-Approved foods, snacks, and non-edible indulgences delivered to your door each month. AIP made simple so you can focus on healing."
AIP stands for AutoImmune Protocols, a version of the Paleo diet that helps reduce symptoms of autoimmune disease (like rheumatoid arthritis, lupus, MS, etc.). AIP means just eating just meat, veggies, and fruit (no grains, sugar, dairy, etc.), and there is a focus on wellness, healing, and living a stress-free life. The vast majority of people who follow AIP are women.
I would like to see a design that appeals to women and signifies health, healing, nutrition, and wellness. The logo should be simple and use the words Simply AIP. I would like to see designs that also include an image along those lines, but not necessarily. Colors and design should be more soft/soothing rather than loud and bold. Possible colors to use are turquoise, raspberry pink, violet, green--no orange or brown.
Target Market(s)
Women on the AutoImmune Protocol diet (version of Paleo for healing)
Industry/Entity Type
Health And Wellness
Logo Text
Simply AIP
Logo styles of interest
Emblem Logo
Logo enclosed in a shape
Pictorial/Combination Logo
A real-world object (optional text)
Wordmark Logo
Word or name based logo (text only)
Colors
Colors selected by the customer to be used in the logo design:
Look and feel
Each slider illustrates characteristics of the customer's brand and the style your logo design should communicate.
Elegant
Bold
Playful
Serious
Traditional
Modern
Personable
Professional
Feminine
Masculine
Colorful
Conservative
Economical
Upmarket
Requirements
Must have
- The words Simply AIP
Nice to have
- Colors chosen are just suggestions, please be creative in the design
- An image of something to do with health food, wellness, or healing would be great but not necessary
Should not have
- Even though this diet is a version of Paleo, I don't want anything to do with cavemen or anything manly looking